Global POS wanted to offer its client retailers a solidarity-based gift card solution by developing an API between the Hool platform and Easy2Play.
The solidarity gift card integrates into the Easy2Play ecosystem
Hool allows individuals to give gift cards redeemable at major national retailers while making a free donation to the charity of their choice. Whether physical or digital, these prepaid cards help build customer loyalty while supporting meaningful projects.
Thanks to this new partnership, retailers using our omnichannel gift card solution can easily and rapidly expand into the solidarity-based B2B market.
A reciprocal commitment that allows both parties to work with each other’s retail partners. In fact, some brands already using the Easy2Play solution, such as Nature & Découvertes and Cultura!
“Global POS is a key partner for future collaborations and for expanding our client portfolio. The Global POS teams are highly responsive. We quickly integrated the data flows between our two platforms.”
Pauline TESSONNEAU, co-founder of Hool
Hool: the solidarity gift card with a free integrated donation
The power to choose and give without limits—that’s Hool’s motto. As a social and solidarity economy enterprise, Hool supports local and national charities.
To achieve this, Hool offers a solidarity-based e-voucher/gift card solution that enables works councils (CSEs), local authorities, and HR departments to support charities at no cost. Every gift card purchase automatically generates a free donation to a charity chosen by the recipient. Whether supporting humanitarian aid, children’s health, or animal welfare, there are hundreds of nonprofit organizations to choose from.
The gift card’s face value remains unchanged—the donation is entirely free!
How does it work?
- The customer purchases an e-gift card of their chosen amount on the Hool website.
- The recipient immediately receives their e-gift card via email.
- They activate their user account on the Hool website and select the partner retailers where they want to redeem their gift card.
- They then choose a partner charity to receive a donation—at no cost to them!
So, ready to take the leap?