When 71% of merchants consider cashback to be an effective tool for customer acquisition and retention, the partnership between the French leader in prepaid solutions and the leader in cashback seems like a natural fit.
Global POS and Plebicom are offering a comprehensive solution combining cashback and gift cards, all with the goal of increasing online loyalty while boosting revenue through multiplier and trigger effects.
Plebicom, an undeniable player in cashback, enters the Easy2Play ecosystem
With this new partnership, Global POS is able to guarantee an increase in gift card order volumes. Easy2Play’s retail clients will be able to expand their B2B operations, particularly in cashback and incentive programs, by taking advantage of Plebicom’s extensive distribution network.
Plebicom will rely on Global POS’s expertise to advise retailers looking to digitalize their gift cards.
An enriched Easy2Play offering
This partnership enhances the services offered by the Easy2Play solution. From end-to-end management of an omnichannel gift card program for B2C and B2B, Global POS allows its clients to expand internationally, issue gift card wallets, and operate their programs across different networks.
With Plebicom, we’re giving our clients a new growth lever. By starting a cashback program that allows the generosity collected to be converted into gift cards, retailers improve their customers’ purchasing power while building brand loyalty.
Olivier RIQUET, CEO of Global POS
“I’m thrilled with this partnership, which will allow retailers to grow their sales through gift cards. This market is constantly growing, and we are actively involved with our 47 programs where gift cards are sold or given as part of a loyalty program. Partnering with Global POS means relying on expertise in prepaid and gift cards. Global POS is a tech company that is responsive, innovative, and committed while remaining human. These values are also shared by Plebicom, which facilitated our communication and collaboration.”
Cédric LALONDRE, Chief Revenue Officer of Plebicom
